Incredible work from Ogilvy Brazil for Dove, our very own ECD Chris Gotz says it’s one of the best pieces of work he has seen for a long time.
They found that only 4% of women around the world consider themselves beautiful, and that women are their own worst beauty critics. To help show women that they are more beautiful than they think, Dove conduct a social experiment using a FBI-trained forensics artist, that explored how women view their own beauty in contrast to what others see.
Watch more at:http://dove.com/realbeautysketches, & join the conversation at #wearebeautiful